How Shrubs works
Four steps. Most people have a live deal room inside an hour.
Build the room
A Shrub is the deal. A Branch is a section inside it — offering memorandum, financials, rent roll, floor plans, environmental, video walkthrough.
You decide the order, because order is argument. The buyer reads what you want read first, not whatever sorted to the top alphabetically.
Branches hold anything: PDFs, spreadsheets, images, video, audio, links, or a full embedded web page.
Set the rules
Permissions are per branch, not per room. A lender sees the financials and the appraisal. A prospective buyer sees the marketing package. A broker’s assistant sees neither.
Switch on watermarking and every file you upload from that point carries the viewer’s name and email — one setting, then it happens on its own. Switch on a waiver and nobody sees anything until they’ve signed the NDA, captured, timestamped, tied to a named person.
Turn watermarking on before you upload. It applies to new files, not retroactively to ones already in the room.
Share one link
One link, per person or per group. No zip files, no expiring transfers, no “can you resend that.”
It’s branded as yours. The buyer sees your name and your identity, not a file-hosting company’s.
Change a document and everyone has the current version instantly. Kill the deal and access dies with it.
Watch what happens
This is the part a folder link can’t do.
You see which person opened which section, how long they spent, what they skipped, how many times they came back, and where they stopped. Notifications hit in real time.
Which means your follow-up is a response to something, instead of a calendar reminder. Call the investor who reopened the model this morning — today, while it’s live.
Then do it again
Turn a finished room into a template. The next deal starts fully structured, correctly permissioned, already branded. Most people build the structure once and reuse it for years.